Shrinkisms is not just a typical "front of the store" inspirational and impulsive purchase. It has never been done before in this form. To collect the wisdom of so many professional therapists in one practical easy to digest format is without precedent.

There are millions of people in some form of counseling, therapy or 12-step program, and if even a tiny fraction were to purchase Shrinkisms it would be a major success. In addition, many therapists, psychologists and psychiatrists will welcome this treasure trove of therapeutic wisdom. These tidbits of self understanding from a wide variety of sources can meaningfully enhance many therapists "talk therapy" and is ideal for the e-book format.

Both authors are internationally known Psychologists, with numerous professional and scientific credentials. They have co-directed the Institute for Behavior Therapy in New York City for the past 40 years. The Institute is the largest private Behavior Therapy center in the country providing well over 11,000 client therapy hours each year.

Dr. Lubetkin has written two widely acclaimed books. Bailing Out (Simon and Schuster and Prentice Hall Press) and Why Do I Need You To Love Me In Order To Like Myself (Longmeadow and Borders Press). In addition, his 3-disc audio series on treating insomnia Dr. Barry's Sound Asleep has recently been published. He has appeared on numerous TV and radio shows as well as being interviewed countless times by the print media. He has been a guest several times on the Oprah Winfrey Show. As an example of his continuing media exposure see the June 2011 cover story in the issue of Psychology Today. Dr. Lubetkin is the past president of the American Board of Behavior Therapy.

Dr. Steven Fishman has authored the internationally distributed audio series Multiform Treatment of Panic and Agoraphobia. He was the first president of the American Academy of Behavioral Psychology and was the president of the Behavior Therapy Society of New York City. Dr. Fishman has numerous publications in scholarly journals and has lectured extensively on the treatment of anxiety related disorders. He has been honored by the Association for Cognitive and Behavior Therapy with their outstanding service award, and was recently voted the Featured Therapist for the same association.

A proposal and sample entries available on request.